What's Your Audience Worth?
Whether you've got 50K followers or you're just getting rolling — every person who finds you and leaves without landing on your list is probably gone for good. I learned that one the hard way. This free calculator shows what your audience could be worth as a list you own.
Takes about 60 seconds. No email required.
Benchmarks from a study of 2,501 marketers.
Your followers are rented. Your email list is owned. That's the whole game.
You know the line from Jerry Maguire. Stop wondering. Let's see your number.
I've been burned by this before. Years ago I had a blog pulling 10,000+ visitors a week from Google — real traffic, real reach — and I never collected a single email. When the traffic dried up, I had nothing to show for it. No list, no way to reach a single one of those people again.
